Privacy Policy (“Beach Craft Products, Inc.”) is strongly committed to your right to privacy and takes steps designed to secure the privacy of the personal information we obtain through the website currently located at (the “Site”). The intent of our privacy policy (“Privacy Policy”) is to fully disclose our privacy practices to you. We will only use your personal information obtained through this Site in accordance with this Privacy Policy. We encourage you to read our Privacy Policy to understand the types of information we collect and how this information is used.

Your Consent

If you have any questions about this Policy, please feel free to contact us at:


As part of this Privacy Policy, we address the following:

• Types of Information we Collect
• Release of Information
• The choices you have about the collection and use of your information
• Your ability to access, update or correct your information
• The security measures we take to protect your personal information
• Your California privacy rights
• Miscellaneous

Types of Information we Collect

Personal Identifiable Information (PII)

In general, you can browse our Site without telling us who you are or revealing any personal information about yourself. At various times, you may choose to provide us with your personal information. Personal information means any information that may be used to identify an individual including, but not limited to, name, personal or billing address, email address, phone number, credit card or debit card information, age and any other information that itself identifies or, when tied to the above information, may identify you as a specific individual. In certain jurisdictions, Internet Protocol (IP) address or unique device identification numbers may be considered personal information. We also collect browser and session data, IP addresses and/or unique device identification numbers, depending on the type of browser or device that you use to access our Site. collects personal information through the Site when you place an order for the purchase of products on the Site. Personal information we collect when you place an order through the Site is used to confirm and process your order, detect and prevent credit fraud or identity theft, provide you with information regarding your order, respond to your requests regarding your order, and to contact you if necessary.

We also collect personal information through the Site to respond to your requests for information. uses online forms on which you are asked to provide your contact information. This information is used to respond to your requests for certain information regarding us and our products and services.

As part of the registration process, we may ask you to provide information, such as your name, address, phone number, email address. Registration information is needed to track and verify compliance with the Terms of Use applicable to the Site, as well as with federal, state and local laws.

We may use your contact information to send you information and promotional materials about us (unless you choose not to receive such communications as described below).

Anonymous Information – We may create anonymous records from personal information by excluding information (such as your name) that makes the information personally identifiable to you. We may use these records for internal purposes, such as analyzing usage patterns so that we may enhance our services. We also reserve the right to disclose any of such annonymized records at our discretion.

Other Information

Cookies – “Cookies” are small pieces of information that are stored by your browser on your computer’s hard drive. We use cookies in several ways (and thousands of other sites are currently using them too!). Cookie files are used to better understand how you go through our Site so that we may tailor your experience at our Site. Cookies are also used to tell us whether you have visited our Site previously, and to help us determine whether you came to our Site from a particular Internet link or banner advertisement. Cookies can also be used to help you save and retrieve passwords and other information and preferences you use on our Site, saving you from having to re-enter this information upon every visit to our Site. Cookies cannot and will not be used by us to retrieve any personal information about you from your computer that you have not previously and voluntarily provided to us. However, cookies may also be received when you link to our partners’ sites, and we do not have control over how they use this information. Most Web browsers automatically accept cookies, but if you prefer, you can edit your browser options to block them in the future. However, some of the features on our Site will not function if you do not accept cookies.

IP Addresses and Usage Information – When you connect to our Site, we record information concerning your use of the Site, such as the name of your Internet service provider, your IP addresses, information on the type of operating system (e.g., Windows Vista) and browser software (e.g., Microsoft Internet Explorer, Safari or Mozilla Firefox) you are using, the time you access the Site, and the Internet address of any referring website and the Internet address of the website from which you linked directly to our Site. These types of information help us to support and improve the Site, diagnose problems with our servers and for system administration. Unless you have opted-out of receiving communications from, this information also helps us to send you communications about, its products and services, and those of its partners. Your IP address is also used to help gather aggregated demographic information.

Online Surveys – values the opinions and comments from all of our users, so we may conduct surveys. Your participation in these surveys is entirely optional. Information we collect in online surveys will include general information on the use of our site and other demographic information, such as age and income bracket. Survey participants are anonymous unless otherwise stated in the survey.

Release of Information

We may provide your personal information, including financial information, to our service providers, subcontractors or agents in order for them to perform their services on our behalf. These services may include, but are not necessarily limited to, digital marketing optimization, image management, credit or debit card processing, order processing and fulfillment, credit verification and credit fraud protection, market research and promotions management. We only provide your personal information to the extent relevant to the services being provided by each such service provider. Each provider is required to protect confidential information received on behalf of, and is obligated to use your personal information only for the purpose of providing Site services or as otherwise consistent with this Privacy Policy.

We also may share annonymized, non-personal information (such as cookies, IP addresses and aggregated information) with third parties who are not our service providers, including for example, for marketing and promotional purposes, but this information will not be shared along with your personal information or in a manner that would personally identify you. may disclose the information obtained through this Site as part of a merger, acquisition or other sale of its assets or business. will use commercially reasonable efforts to notify you (which you agree may consist solely of a posting on the Site) in the event information about you is transferred and becomes subject to a different privacy policy.
We may disclose your information if required to do so by law, court order, as requested by other government or law enforcement authorities, or in the good faith belief that disclosure is otherwise necessary or advisable, including (without limitation) when we have reason to believe that disclosing the information is necessary to identify, contact or bring legal action against someone who may be causing interference with our rights or properties, whether intentionally or otherwise, or when anyone else could be harmed by such activities.

The choices you have about the use of your information

As a user, customer, or contest entrant you will occasionally receive e-mail updates from us about material changes to our Site, special offers from us and our partners, new services and other noteworthy news items about us and our partners. We hope you will find these updates interesting and informative. Of course, if you would rather not receive them, use the “Remove” link in the e-mail or follow any other specific instructions in the e-mail. Our Site also provides you the opportunity to opt-out of receiving such communications. If you don’t want us or our partners to send you e-mails about our or their business, just let us know. However, reserves the right to limit registration to the Site to those who will accept emails and to those who will provide the requested information. Also, we may continue to contact you via e-mail or other means for administrative or informational purposes regarding any orders you place or other transactions you conduct through the website.

Your ability to access, update or correct your information

At any time, you can view and/or update your personal profile information contained in your account(s) on the Site by logging in to your account on the applicable portion of the Site and following the appropriate instructions and links. However, even if you delete or change some personal information in our registration database, it may still be stored on our, or other third party databases (including those kept for archival purposes).

The security measures we take to protect your personal information uses commercially reasonable physical, electronic and managerial procedures to maintain the confidentiality of the personal information we collect online. Our Site and servers are protected using standard industry practice. We review and update web security and security procedures regularly.

Despite the security measures we take to protect your information, please be aware that the security of communications sent over the Internet, including e-mail, is subject to many factors outside of control and that no data transmission over the Internet can be guaranteed to be 100% secure. does not guarantee that the personal information you submit to us will be free from unauthorized third party intrusion.

Consent to Processing

By providing any personal information to the Site, all users (including without limitation users in the European Union) fully understand and unambiguously consent to the collection, processing, transfer, and storage of such information in the United States and any other country where or its service providers maintain offices.

California Privacy Rights

We will not share any personal information about you with outside third parties for their direct marketing purposes to the extent prohibited by California law, unless you agree otherwise as authorized by your prior written consent.

California residents have the right to request information from regarding the manner that we may share personal information with affiliated companies and third parties for their direct marketing purposes. To find out what and how we share such information, you may send us an e-mail request at and receive the following information:

A. The categories of information we disclosed to third parties for their direct marketing purposes during the preceding calendar year, if any;
B. The names and addresses of the third parties who received information for their direct marketing purposes; and
C. Examples of the product’s and services subject to the third-parties’ direct marketing programs, if the nature of the third parties’ business cannot be determined from their names.
Changes to our policy

Any material changes in the way we use personal information will be described in future versions of this Privacy Policy. Of course, you may always submit concerns regarding our Privacy Policy or our privacy practices by using our Contact Form. We will attempt to respond to all reasonable concerns or inquiries within two business days of receipt.


You must be at least 18 years old to have our permission to use this Site. Our policy is that we do not knowingly collect, use or disclose PII about minor visitors.

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